In the event that the diminishing personal privacy offered by world wide web makes an individual more than a tiny bit uncomfortable, you might not wish to read about this most recent tracking method developed by a Pennsylvania professor of computer science. Yinzhi Cao from Lehigh University or college has developed a means to make “fingerprinting” work over multiple web browsers with near-complete accuracy.

Browser fingerprinting identifies a list of characteristics which are unique for a particular computer’s hardware and software which is then used to recognize an individual. It entails anything from your display screen resolution to the fonts you have linked to your current system. Banking institutions as well as online stores make use of the method to verify users, and it is also employed to target advertising and marketing by keeping track of your every move online and delivering ads that match your current interests and habits.

One of the Sources and the second Source for your reading pleasure and research.

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